Case Study
Employer Brand & Reputation Strategy
Built structured review and feedback systems to strengthen employer reputation and recruiting visibility.
Helped improve employer rating from 2.0 to 4.8.
Project Visual
Overview
Designed structured feedback and response workflows to improve visibility into employee and customer sentiment while strengthening recruiting and brand credibility.
Problem
The company had limited employee and customer reviews across Glassdoor and Google, resulting in low ratings and minimal public insight into workplace and customer experience.
Approach
Implemented a structured outreach workflow encouraging voluntary employee and customer reviews through coordinated requests and direct access to Glassdoor and Google platforms.
Tools
Google Workspace, Slack, Glassdoor Employer Tools
Impact
Improved Glassdoor rating from 2.0 to 4.8 and increased Google rating from 4.0 to 4.6, strengthening employer credibility and customer trust.